We built our design elements around shapes and forms that gave a dynamic quality to the boards – almost as if they were moving and dancing to the beat of the music.
We achieved this by staying away from rigid shapes and choosing organic patterns, flowy lines and wavy circular shapes. The colours show classic Coca-Cola – red and white – with a dash of orange-red hues and bright yellow for contrasting text over footage and design.
Colin O’Mara Davis
Chris Janse van Rensburg