a family of four looking over and pointing at the sea

Tripco – Viya App Launch

Travel Digital Content Bank Creation

The Brief

We are super excited about the launch of Viya! It marks one of the first full productions by our sister company, Wondermerk Productions.

Viya is a stylish app designed for booking accommodation and experiences in South Africa. The social media and digital content produced was carefully crafted to highlight the enchantment that South Africa has to offer, capturing breathtaking scenes in the vibrant cities of Cape Town and Joburg.

Our goal was to showcase the lifestyle aspect of travel in South Africa, featuring luxurious accommodation establishments alongside iconic landmarks that are synonymous with these two cities. Our primary objective is to inspire people to explore their own country and cultivate a culture of inclusive and accessible local travel.

Additionally, Wondermerk Studios has developed a captivating app demo to accompany the app’s launch, adding a dynamic touch to the overall experience.

Client: Tripco
Services: Production
Agency: Filmer
a man sitting and smiling in a hotel room
a man posing infront of soweto towers
a man smiling and posing in a hotel room
a man posing with friends on a rooftop bar
a couple taking a selfie during their vacation
young woman sitting and smiling by the edge of pool
a family of four looking over and pointing at the sea
a family of four laughing in the main suite
a family of four having fun and smiling in the pool
a family of four having an early dinner in the patio area
mom and daughter posing in a picnic setting
young girl smiling and posing on a swing
woman posing for a selfie with her friends in the foreground
women posing in dresses and heels on vacation

Credits

Agency

Client
Viya

Head of Marketing Lekkeslaap
Gerriline Fouché

Brand Manager Tripco
Ntombi Mlangeni

Agency
Filmer

Chief Creative
Peri vP

Production Co-ordinator
Anco Henning

Production

Producer & Art Director
Jess Lupton at Wondermerk Studios

Photographer & Director
Tim Hulme

Stylist
Carel Combrinck at One League

Hair and Makeup
Alex Botha at Lampost
Makaira Dullabh at One League

Photography & Videography Assistants
Tony Matlosa
Cole de Ridder

App Demo
Sebastian Burger and Colin O’mara Davis for Wondermerk