TAKALANI 20TH CELEBRATION

A paper craft inspired video

The Brief

To celebrate 20 years of Takalani Sesame in South Africa, we take a look back at some of the highlights of the past two decades in a fantasy diorama taxi ride.

This framing narrative takes us in and out of interviews, inserts and retrospectives and aims to weave all of these chapters of Takalani Sesame’s histories into a cohesive story.

As we take a journey with the muppets in Zikwe’s minibus taxi, our story-beats are represented by location pins: these are the lenses through which we can go all the way to the very beginning.

Client: Takalani Sesame

The Idea

We tell our story using markers stylized as location pins – each location pin takes us on a journey and represents a goal-post in Takalani Sesame’s 20 year narrative.

We create the world as if it was a tabletop flat-lay with paper-craft set pieces. Each of the paper-craft shapes is cut from colourful card featuring the celebration patterns. Our vignettes are then grounded with naturalistic soft lighting.

Credits

Wondermerk

Creative Director
Colin O’Mara Davis

Producer
Chris Janse van Rensburg